About this template
Make a cosmetics launch feel expressive with this ten-second vertical makeup video template. Chroma begins with a landscape palette clip on a pink background, then cuts to full-screen eyeshadow and lipstick footage. Oversized headlines, a cream brand capsule and five animated colour swatches give the opening a confident graphic identity that reads clearly on a phone.
The middle scene introduces a short statement over a feathered dark band. A burgundy panel rises into the final composition, where a two-line headline and bright shade-finder button provide a clear next step. Slide entrances, restrained swatch pops and a funk soundtrack establish a faster rhythm without crowding the footage. Text, swatch colours, clips, branding and the call to action are editable.
Adapt this reel for a lipstick release, an eyeshadow collection or a creative makeup campaign on Instagram and TikTok. Use your own product footage and shade names to make the message specific to your collection. Chroma and its website are fictional examples.
Use cases
- Lipstick shade collection launch
- Eyeshadow palette social campaign
- Makeup creator brand introduction